August 2023

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Business Inteligence

SEO – What Are SERPs

What are SERPs, and why are they important to SEO? SERPs (short for search engine result pages) are important to every search strategy and must be monitored closely. More importantly, getting content on the first search engine results page is the goal of every online business. In this article, we’ll explain SERPs and their prominent

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Performance Tuning

SEO – How to Stop Content Decay

What is content decay, and how can you stop it from negatively impacting your SEO and traffic? Publishing helpful content is one of the best and most effective ways of generating organic traffic and getting inbound leads. However, all content decays over time, resulting in its dropping in rankings. As a result, your content marketing

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